When UMC wanted to promote their primary doctors and how convenient the offices were, I suggested having the doctors delivered to patients’ homes. Shannon Sarver crafted this into a television spot. My favorite part is the “Quick Carrier” name on the delivery trucks (a play on “Quick Care”). I think I’m the only one who loved the pun. I wanted the music to be a riff on I Moneter's "The Blue Wrath" (AKA the theme from Shaun of the Dead) — and I got it.
Concept & Art Direction: Michael Dunn
Concept & Copywriter: Shannon Sarver
Director & DP: Kurt Rauf
Producer: Matt Wilkinson